Leigh Burke's Blog – make money online

Hi there,

I want to provide you with some direction in relation to your Online Business.

Specifically, in this post you will learn:

- How not to get bogged down in the your daily tasks

- How to maintain a laser like focus

- How to leverage the internet for optimum results

- How to create and maintain a strategy that you can refer back to again and again

We all know how easy it is to get distracted on the Internet.

You log onto Youtube to get some video marketing ideas, and before you know it, 2 hours has passed watching silly, amusing videos.

You need to break down your daily tasks, log off the internet (if you don’t need it for that task), then focus on the goal at hand.

To achieve the above, you need a STRATEGY, and a PLAN.

I use MindMapper to create my overall vision and strategy for my online businesses. I lay out all the elements of each web entity visually, including my development, production and marketing approaches.

Here is what a typical marketing plan for one of my websites looks like after export from my MindMapper software:

1. Articles

① ezinearticles.com

② Article submitter

③ Gurucreation.com

2. Blog Network (Loophole)

① 0dollarplan.com

② Internet Macros for link submission to my blogs

③ Money Sites

3. Posts to own blogs

① LeighBurke.com

② NicheInternetMarketing.com

③ Amazon.com/leighburke

4. RSS

① Feedage.com

② Submit feeds from WordPress Mydomain.com/feed

5. Twitter

① http://twitter.com/mypage

6. Youtube

① http://www.youtube.com/user/mypage

② Create demonstration videos in Camtasia

7. Facebook

① Social Bookmarking

② Build friends

8. Backlinks

① From my blogs

② http://www.gurucreation.com/

③ Software submission

- Chris Rempel has done 500

- Upload.com

- Toolbar

- promosoft

9. Software Links

① http://www.gurucreation.com/

② Distribute free software

10. Email List

① magazine-template.com/responder

② Build with free offers

③ Email series

④ e-course

⑤ nicheinternetmarketing.com/responder

⑥ See solo ads

⑦ Email demonstration videos to list

11. Warrior Forum

① WSOs

② Joint Ventures

③ Build List with Free WSOs

④ Useful Posts in General Area

12. Pinging

① Pingoat.com

② pingomatic.com

13. Publishing

① Articles

② Books

③ Blog Posts

④ Twitter

⑤ List

14. Joint Ventures

① Build List of possible list owners

② Build relationship

③ Approach gurus

15. Teleseminars

① Guest for other people

② Run my own

③ http://www.allconferencecalls.com.au/conference-call/voice-ppc/

④ Page to limited time special after conference call

16. Seminars

① Speak at seminars

② Run own seminars / training

③ Specials for product sales at seminars etc.

17. Publicity

① Radio

② TV

③ Newspapers

④ Websites

18. Clickbank

① Sell my own products

② Recommend other products to list

19. Commission Junction

① For physical products

② For Software

20. Solo Ads

① DirectoryOfEzines.com

② Sell solo ads in my own newsletter

③ Put ads in other ezines to poach subscribers

④ Offer free niche videos

After I have my strategy and plans created, I print them out and either hang them up in my office, or add them to that particular project folder so I can refer back to them often (every day!)

If I am not doing one of the activities from my plan, then I am not on target.

You see, there is a difference between research and execution. Once you have committed to creating and marketing a product or service online, you need to create your plan and execute it.

Once you have that product up and running, then you can go back to your research phase which might include googling, browsing youtube and other websites for ideas and inspiration for your next product.

I probably shouldn’t need to point this out, but you need to keep a diary, and a daily tasks list. My daily task list should include SPECIFIC items from my plan (above). So it might look like this:

MONDAY – 2 hours joint ventures, 1 hour pinging, 30 mins blog network, 30 mins RSS

TUESDAY – 2 hours post to blogs, 4 hours publishing, 1 hour warrior forum

WEDNESDAY – 2 hours joint ventures, 1 hour pinging, 30 mins blog network, 30 mins RSS

THURSDAY – 4 hours backlings, 1 hour facebook

FRIDAY – 1 hour solo ads, 2 hours email list

SATURDAY – Time with family

SUNDAY – Time with family

My DIARY would include any specific meetings or teleseminars I need to attend at a certain time. These can be included on the task list, but I cannot change the time I perform them, so they need ot be in the diary.

As each task is completed, cross it off your daily task list. Yours might be a lot more detailed than my example above. Outlook has a great task list manager, and there are other bits of software you can use to help you manage this. Or you could just use the old fashioned notebook and pen!

Now in MindMapper, I have a separate METHODOLGY map. One of my strategies is to outsource as much as I can to gain leverage. To do this, I recruit labour from www.Getafreelancer.com on a per project basis, as well as for ongoing projects.

You can outsource anything from product development (creating software, ebooks, videos etc.), to marketing or the tasks mentioned in my marketing plan above. If this is your strategy (and it should be!), then you would put an outsourcing task of say 30 minutes on each day to manage these resources, create new project listings etc.

The tasks you outsource could then be removed from YOUR task list, and added to a separate OUTSOURCED task list. This list would detail the task as well as who it is assigned to, due date etc.

That’s it for this edition. I hope this has helped clarify how you can stay on target and avoid getting bogged down in repetitive tasks and getting distracted by non-income producing distractions.

To your success!

Leigh.